UXPin • Sketch • Figma • Adobe Creative Suite • Agile
Goal
Modernize Kaiser Permanente's enrollment process by delivering its first web-based solutions for consumers and brokers, creating a streamlined digital experience and improving efficiency.
Objective
Design intuitive, responsive plan enrollment applications that meet regulatory and accessibility requirements while maintaining consistency with Kaiser's design system.
Designed an intuitive plan shopping experience that helps users compare coverage options and make confident, informed decisions.
Leveraged Kaiser's design system to build a regionalized enrollment flow that maintains regulatory compliance and scales consistently across markets and user types.
Designed a post-submission management feature that lets applicants track status, access key details, and upload documents — reducing support calls and improving transparency throughout the enrollment process.
Designed a fully online broker experience that enables application management, quote creation and sharing, and streamlined collaboration with clients.
Launched in 2019 following regulatory and WCAG AA reviews, the application suite continues to serve applicants, brokers, and member services agents, reducing administrative costs by minimizing manual processing and improving data accuracy and compliance.
